Business

The Business Marketing Plan

Jenkins Mkt 301 Marketing plan outline 1. What is your business idea? Online sneaker store 2. What is the name of your business? The Shoe Box 3. What is the tagline or slogan for your business? (e.g. Nike’s slogan is “Just Do It”) We Got’em. 4. What is the mission or purpose of your business? In other words, what customer need is your business trying to meet and why? To provide hard to find , rare sneakers to the people who love them at retail prices. 5. What are the main product(s) and/or service(s) for your business? Rare hard to find sneakers. 6. Who do you think will be most interested in your products/services? (e.g. elderly, athletes, females, children, etc.). Kids, young adults, and people who love sneakers. 7. In the area that you live in, will you have a storefront, a website, or both? Website 8. What will your operating hours be? 24hrs a day 9. How will your business be unique compared to the competition? I will sale sneakers for retail as opposed to my completion selling for two and three times the retail price. 10. What current trends in society will help make your business successful? Since we are currently in a pandemic I think this will help my online business because of social distancing and no one wanting to go out to stores. Using your Marketing Plan Outline as a blueprint, write a Marketing Plan for your company. The Marketing Plan example, which can be found in the “Getting Started” section of the course, is provided for you as an aid only. Please do not copy the Marketing Plan example. The Marketing Plan should contain at least following information: title page, executive summary, company and industry overview, SWOT analysis, competitor analysis, primary target audience, marketing mix, sales forecasts, appendix, and references. Format The final version of the Marketing Plan should be: • at least 8 pages, excluding title page and reference page, and no more than 20 pages • double spaced • 12 pt font. Please upload your paper in a .doc (Microsoft Word) format.

Aug 14th, 2021

Business

Mission Statement for a Small Non Profit Business

Hello, I am looking for a new mission statement for my nonprofit business that we created called Spreading The love Worldwide. We have based our morals on love, community, and education. We coordinate events to fund and help different world strategies. We raised money for the breast cancer walk. we had event where entry was sneakers and we sent them to churches and school in the Dominican republic. We helped clean the community we grew up in NYC. We coordinated a peaceful protest march demanding justice for the death of Breonna Taylor. we helped give sneakers to homeless shelter in Connecticut. We helped feed the homeless shelter in NYC. on Christmas we got donations for toys to coordinate a toys for pizza drive giving the exchange of bringing a toy and receiving a pizza and partnering with childrens aid to help gift the children in the hospital. we did a turkey drive in a upper Manhattan public housing field. we coordinated an event to collect school supplies for the Dominican Republic. and now due to covid we are collecting donations to help students with school supplies. We plan on growing and doing more for the community all over the world. instagram @spreadloveww

Aug 14th, 2021

Business

Change Proposal (Marketing) for Max Muscle Sports Nutrition

Long Business Report-  Updating Max Muscle Sports Nutrition Packaging to meet current market trends. Also updating our brand strategy to appeal as a lifestyle brand as opposed to only a sports nutrition brand (products/brand can be viewed at www.maxmuscle.com).  Meeting Expectations: The body section of your long business research report should accomplish three things: 1.     Compare the pros and cons of at least two approaches (or theories) in relation to the problem you present. 2.     Recommend the solution that makes the best business sense for your audience/recipient. 3.     Present convincing supporting evidence, graphics, and visuals from research and financial information, citing sources accurately. ·       Make sure you revise the work you did on your Proposal with Visuals assignment to meet all the expectations of the content, purpose, and format of long business reports as described in our text. ·       As usual, keep in mind that I am not your audience–I am here to help you reach the audience you choose and to assess whether your report effectively reaches that audience. ·       Address your report to an appropriate business audience (a director, CEO, supervisor, committee, team, potential investor, etc.). Required Format: ·       The basic components of a business research report are as follows, but these can vary. ·       I suggest studying these and deciding which to use and what alterations you might need to make, if any, to gear effectively toward your own audience and purpose. Basic components of a long business research report: ·       Transmittal letter ·       Title page ·       Abstract ·       Table of contents ·       List of illustrations–use of visuals is as important for this assignment as in the Proposal with Visuals assignment in week 12 ·       Text of report ·       References page (use APA or MLA format) ·       Appendix (if appropriate)

Aug 14th, 2021

Business

On Year Off Year Funding Cycle

This Forum centers on on-year and off-year funding cycles. In practice, the on-year versus off-year funding cycle is no longer utilized. However, you should be aware of its history and application. Conduct a document search and research and provide your response as if the cycle was still in practice (there is no reason the concept could not return to application). Without giving too much away, and stealing your thunder for the forum, On-Years were even number years, while Off-Years were odd number years. The intent of this concept was to allow for total budgetary review in year one, with the incremental review (very little room for change) in year two. It is suggested (a big hint here) taking some time to find two to three recent news articles that relate to this concept; there are many. And maybe address your forum response with a bunch of questions such as: 1. What are the pros and cons of this approach? 2. Why has the idea been more or less phased out? 3. Do you see this process making a comeback? Why or why not? Support your answer with a resource you found on the internet or APUS online library. Remember you cannot use Wikipedia in any US college course for papers or forums. Have fun with this one too. Don’t overdo it, but do provide some details for a robust discussion.

Aug 14th, 2021

Business

The Impact of Individual Behavior on Business

Write a 3–4 page paper that describes the impact of individual behavior on business outcomes as described in the provided scenario.  Scenario: The following four employees have different attitudes towards their jobs and different levels of job satisfaction which impacts their behavior on the job. You are the HR Director who is becoming concerned regarding the behavior of some employees at work. Read the following background information on each of the four employees and address all the checklist items.  Employee #1 – Social media marketing administrator: He experiences cognitive dissonance every time his boss tells him to “expand on the results” from test results in the lab when posting to various social media sites to promote the instruments the company makes to other businesses. He is frequently late to work and his boss gave him several warnings as a result.  Employee #2 – Engineer: She is in a highly visible job that creates a lot of stress and works 12-hour days. The company often expects her to fly out at a moment’s notice to other production facilities around the world to address various problems. This creates more stress for her and her family. She is loyal, but feels depressed by the constant work. She is starting to not contribute ideas or embrace new initiatives at work.  Employee #3 – Customer service representative: This representative works the 12 p.m.–8 a.m. shift. He does what is required but complains about the office and work conditions when he is on break in the employee break room. The other employees tend to agree with him when he complains. The customer service supervisor has lately noted an increase in department call-in sick days by this employee and others in the department.  Employee #4 – Quality control administrator: The sole Asian in the organization, she feels isolated and as though she is just there as a placeholder versus really making a recognized difference in the organization. The company promotes itself as a diverse organization which she knows is not true. She feels as if everyone expects her to fail, since not many people engage with her including her boss on any regular basis.  The four employees have different attitudes and levels of job satisfaction.  Assignment:  In your 3–4 page paper, be sure to do the following:  Describe the attitudes and job satisfaction of each of the four employees. Categorize and explain the responses the employees have to dissatisfaction based on the scenario. Explain how the above attitudes and job satisfaction for each employee impacts the organization in terms of profit, employee turnover, and affecting other employee attitudes.  Include at least 2 scholarly* citations with accompanying references regarding attitudes and job satisfaction and the impact on the organization that support your responses to the checklist item above. Explain what each of the managers of the four employees can do to change the employees’ attitudes for the better (referencing at least one of Mintzberg’s managerial roles to explain your response).  Submit your APA formatted and citation styled paper with additional title and reference pages *** Please use references from any sources found on these sites. http://ocw.mit.edu/courses/sloan-school-of-management/15-341-individuals-groups-and- organizations-fall-2006/index.htm https://learn.saylor.org/course/bus209 https://open.umn.edu/opentextbooks/BookDetail.aspx?bookId=30

Aug 14th, 2021

Business

Samsung Research

This is part 4 of a course project for International Business. The assiment is to chose a comapany and do research about it, my company is Samsung.  This section should present an analysis of financial management for an international business. It should include a list of financial resources, as well as a one year chart on the stock performance of your business. Finally, you would describe the accounting method used by your business and how you would use the business’s financial statements to analyze their business. Make sure you provide the appropriate sources for material that is not original.  Following are some questions to ask. How does fluctuating exchange rates affect my business? Where can my business go to secure financing?  How has my business performed in the stock market? What impact has the IASB had on my business? How has my business benefited the stakeholders? There are several sources from which the issues can be determined. They include business documents, textbooks, annual reports, business or government web sites, and published articles. In this section, you would provide specific information on your selected business covering items A through E. Section 4: Global Finances Description Points Available A. Exchange rates     20 B. Sources of funds     20 C. Stock performance   20 D. Accounting practices (GAAP and IFRS)     20 E. Financial performance     20 APA format; no typing, spelling, or grammatical errors   20 Cover page   20 Table of contents   20 References   20 Appendices   20 Subtotal   200

Aug 14th, 2021

Business

Expanding International Business To Great Britain

Expanding international business to Great Britain: pros and cons.

Aug 14th, 2021

Business

International Strategy

What incentives influence firms to use international strategies? What are the three basic benefits firms can gain by successfully implementing an international strategy? Why? Determine why, given the advantages of international diversification, some firms choose not to expand internationally. Provide specific examples to support your response. As firms attempt to internationalize, they may be tempted to locate their facilities where business regulation laws are lax. Discuss the advantages and potential risks of such an approach, using specific examples to support your response.

Aug 14th, 2021

Business

Methods To Measure and Improve Capacity

Instructions For this assignment, consider that you are the manager of an organization of your choice and you want to know how the organization’s capacity is prepared for a likely change in marketing conditions. You plan to research the means to measure the organization’s capacity to provide goods and services.  If you notice that capacity appears low in the advent of rising orders, what will you do? Will you attempt to raise the quality and time performance of individuals in the department, increase the supply of materials, or introduce other measures to improve capacity? For this assignment, write a paper that addresses the following: Indicate the measurements organizations use to measure capacity. Discuss what you could do as a manager to improve the level of quality and timely service to improve capacity. Determine how these improvements contribute to improvements in the quality of goods and services provided to customers. Consider increasing customer follow-ups after purchases regarding satisfaction of goods and service, as an indicator of the quality of capacity. Develop a brief survey 2 weeks after purchase to inquire about suggested improvements that could be made in products and services. In your paper, utilize the theory of constraints, the theory of capacity utilization, or another theory directly pertinent to development or use of capacity.

Aug 14th, 2021

Business

ADIA Business Memo

THIS IS IN THE FORM OF A BUSINESS MEMO page and a half, ATTACHED IS A LINK https://owl.purdue.edu/owl/subject_specific_writing/professional_technical_writing/memos/parts_of_a_memo.html Consider this situation.  You are the Communications Director for a large corporation with a very diverse workforce. Communications is extremely important in your business, and as such, you are always looking for new ways to improve communications. Your supervisor has asked you to research the AIDA Model of Persuasive Communication (AIDA: Attention, Interest, Desire, Action) for consideration within your business, as well as your recommendation of whether to adopt this methodology or not. Construct your recommendation to your supervisor in the form of a memorandum.  Follow the guidelines for your memorandum as found within the Purdue OWL resource.

Aug 14th, 2021

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